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Events Listing 05 February 2012
17 June 2011 - 17 June 2012
Branding Conference
Date :
17 June 2011 - 17 June 2012
Time of the event : 7:30 am - 4:30 pm
Event type :
Conferences
Speaker/Lecturer : Mary Pompili, Vice President Marketing,
Holt Renfrew
Judith John, VP Marketing & Communications,
United Way of Greater Toronto
Description of the activity : CMA's 6th Annual Branding Conference
Original thinking for Branding in Today's Canadian Marketplace
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As the competition turns up the heat, find out how marketers are coming up with leading-edge ideas to stay ahead of the race to secure their brands positions, increase revenues, and effectively measure the return on investment spent. Brand building is turning from an expense on the bottom line to revenue on the bottom line. Attend the CMA’s 6th Annual Branding Conference on June 17th. Mark this date down in your calendar, because this is one conference you can’t afford to miss!
Keynote speakers are:
Mary Pompili, Vice President, Marketing for Holt Renfrew to find out how this leading retailer is building a Lifestyle Fashion Brand and generating sales like never before.
Judith John, VP Marketing & Communications for the United Way of Greater Toronto to find out how the not-for-profit sector is building their brands to secure a place in consumers hearts and pocketbooks.
With these and many more prominent speakers and topics available to sit in on, this is once conference you can’t afford to miss if you are trying to build, secure or maintain your brand’s equity and market share.
Event location : St. Andrews Club & Conference Centre
150 King Street West, 27th Floor
TORONTO
21 September 2011 - 21 December 2012
The CMA's Internet Marketing Seminar
Date :
21 September 2011 - 21 December 2012
Time of the event : TBA
Event type :
Workshops
Speaker/Lecturer : Peter Mosley
Description of the activity : Internet Marketing Seminar
Featuring an overview of The Cluetrain Manifesto
If you're a Webmaster, an advertising or new media professional or a brand marketer, this in-depth seminar gives you the tools to help you develop a winning online strategy.
PARTICIPANTS WILL LEARN:
* How to stop making mistakes online
* Online branding can be effective, but simple mistakes will dramatically reduce your impact.
* The Myths about the Internet
* Discover the proven Internet business models
* The 27 steps to successfully market and promote your site
* The 10 ways NOT to promote your site
* Email and relationship marketing
* The latest on Search Engines
* User Experience
* Usability and Site Audit Overview
* The Cluetrain
For more details visit the
CMA website
Event location : Sheraton Centre Hotel
Toronto
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